"When I was starting my career, I was always curious about the behind the scenes of retail. I wanted to understand how product got into the stores and who was making those decisions. I started my career as a buyer for big retailers and wanted to create something for myself. I moved to Oakland and fell in love with the community and the spirit of the city, so I opened my boutique here."
McMullen is particularly passionate about fostering the careers of Black designers: She was the first retailer to pick up Christopher John Rogers’s collections; ditto the Brooklyn-based jewelry label Khiry by Jameel Mohammed. “It isn’t about jumping on the bandwagon when a designer is hot. It’s about investing in their brands in a real way.”